Total viewers across cinemas within the period under review was 322,833.
The Cinema Exhibitors Association of Nigeria (CEAN) reported a revenue of ₦1.2 billion from cinemas nationwide in January.
According to Ajayi, the year began on a good note as Nigerians have continued to nurture their cinema going experience.
“For January 2024, we had total sales of ₦1,202,195,706 with total admission of 322, 833,” he said.
Ajayi mentioned that in 2023, cinemas amassed ₦7.35 billion from 2,606,891 admissions.
He said there was an appreciable improvement in sales in 2023, compared to 2022 that attracted ₦6.94 billion revenue.
He noted a decline in cinema admissions in 2023, but revenue rose due to higher average ticket sales.
According to him, the highest grossing Nollywood films for 2023 include A Tribe Called Judah, Malaika, Orisa, Ada Omo Daddy, Merry Men, Kesari, Something Like Gold, The Kujus Again, Afamefuna, and A Weekend to Forget.
“2023 recorded the highest December Gross Box Office (GBO) of ₦1.6 billion and a significant increase in admissions of 467,985 compared to December 2022 which had 384,435. A Tribe Called Judah became the highest grossing film of all time in the territory.
“Increase in average ticket prices led to revenue growth in 2023 while admissions into cinemas declined by 18.4% in 2023. Eight new cinemas were opened in 2023 while two cinemas were shut down due to increasing cost of operations.
“We had the inaugural Cinema Day in September, which saw a notable increase in admissions and revenue.
